ABOUT
More Than Fitness.
It's a Way of Life.
Way of Life Fitness was founded by Brandon Powell, a former NCAA college basketball player at Saint Leo University, whose personal fitness journey became the foundation for something much bigger.
After completing four years of college basketball, Brandon found himself struggling with his weight and physical fitness. It was a familiar challenge, having also experienced being overweight as a kid. Determined to make a change, he committed to improving his health and ultimately lost 65 pounds.
That transformation changed more than his physical appearance. It changed his perspective on fitness, discipline, and what was possible through consistency and determination.
Inspired by his own journey and the guidance he received from personal trainers throughout high school and college, Brandon became a certified personal trainer and founded Way of Life Fitness.
What began as a personal transformation grew into a mission to help others discover their strength and create lasting changes in their lives. Today, that same passion drives everything we do—from our Tampa fitness studio to online training, memberships, community events, and wellness experiences that continue to expand our reach.
More Than a Fitness Studio
For over 13 years, Way of Life Fitness has helped individuals work toward healthier, stronger, and more confident versions of themselves.
But the vision extends beyond the walls of our Tampa fitness studio.
Today, Way of Life Fitness is growing into a fitness, wellness, and lifestyle brand built around personal training, group fitness, online programs, memberships, community walks, wellness retreats, and corporate wellness experiences.
Each part of the brand serves one purpose: creating more opportunities for people to prioritize their health, regardless of where they live or where they are in their fitness journey.
Where We're Headed
The future of Way of Life Fitness is about reaching more people, building meaningful connections, and creating experiences that encourage healthier living.
As the company continues to evolve, our foundation will never change: helping people recognize their potential and understand that taking care of themselves is an investment that extends into every part of life.
This Is More Than Fitness.
It's a Way of Life.
Location
14404 N. Florida Ave
Tampa, FL 33613
Hours
5:30am - 2:15pm Monday - Friday
7:00am - 10:00am Saturday
Closed Sundays
By appointments only